#02 Journey to meet the origin
Toyotsu kiteo, which opened in July 2008,
The place that was the origin of the Toyota branding and Toyota fan club concept.
Come to Toyotsu for naming! The origin is the design that leads from the O (O) to the circle and to the edge.
“Expressing in space what cannot be put into words” With Mr. Choei Hara of Joint Center, a leading expert in space design
With the idea of "a square that connects people's hearts",
In order for visitors to experience something new, we also set up a design theme of "exhibition that makes you want to look into it."
Information connects hearts and minds.
The desire to build a new interactive relationship that embraces both the giver and the receiver is linked to the display method of the circles that bind each category.
A circle is also a “edge”. It is also “wa” that connects people.
Starting from this preservation record archive 2008,
Spin the will.
History fosters aesthetics and creativity.
"Go to the next stage."
TOYOTSU FACES
[Many seminars and events ahead of the times]
music/art
・Machiko Shimada: String Quartet Concert
・Shisyu (Calligrapher of the NHK historical drama “Ryomaden” title): Parent-child spelling LOVE LETTER workshop
・NAOKI TAKIZAWA: Fashion Show
・Exhibition at Netz Toyota Nagoya iQ
Diversity/Environment
・Shingo Kunieda: Wheelchair tennis fan exchange meeting
・Earth Children's Fund Workshop: Let's repaint the earth with children's drawings
・AED workshop etc.
Excerpt from the book "Spatial Design of Joint Center"
Newspaper advertisement at the opening of Toyotsu Kiteo on July 1, 2008
*Currently, Toyotsu Kiteo has taken over the name as a special conference room on the 2nd floor.
Choei Hara
Editor-in-Chief
Masahiro ISHIHARA
Joint Center HP: http://www.jointcenter.jp/works/others/toyotsu%e3%80%80kiteo/